WRITING

September 15, 2017

The underlying premise in this article is correct: Millennials and young families want walkability, visual diversity, and community. Until recently, you could only find that in the city. If suburbs are built with that focus, the migration could change directions. 

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September 14, 2017

There's a nugget in this story - that Silicon Valley is plagued by an empathy gap driven by an odd predisposition to forget that end users are actual people - that arises in real estate development as well. The strong predisposition towards summarizing information with...

September 11, 2017

This retail reconfiguration fascinates me. Granted this article is written by someone who calls himself a "futurist" so take it with a grain of salt, but it feels like a reasonable prediction, which in and of itself is fascinating because it blurs the line between Blad...

September 6, 2017

I was surprised to find neo-nazi protesting clowns speak about real estate brand strategy, but there you go. You want to change the tone or shift the focus of conversation? Remember that your audience is made up of people. Connect with them, tell a story.

“People rememb...

September 2, 2017

When it comes to retail leasing, prospective tenants know what they’re looking for, and it revolves around the numbers. They know roughly what they can gross per square foot, how much traffic they need to generate their revenue goals, and what to budget for TIs. So unl...

August 15, 2017

It's hard enough to tell a coherent and compelling story when you're a private company. Imagine having the political chops to pull it off as a mayor; getting the myriad stakeholders on board, corralling the outer agencies, and launching initiatives that don't get overs...

August 12, 2017

Buildings are the essential backdrop to city life. If you’re describing one - or even the plans for building one - it should include stories about who it houses, what types of relationships it fosters, and how it fits into and improves the neighborhood. But that story,...

July 12, 2017

Real estate development is one fire drill after another. Projects require approval from numerous stakeholders both internal and external, are subject to complex policies and even more complex politicians, and after all that, when you finally get to build, you may be lu...

June 22, 2017

The cost of living keeps rising, wages remain stubbornly flat, and we all seem to be hooked on a quality of life that is increasingly a stretch - especially folks looking ahead to retirement. So which piece will give first? Mobile homes have a reputation problem, but t...

June 19, 2017

Josh Levine and Lev Kushner have known each other for over 20 years, but worked, it seemed, in completely different fields. Lev started out as a city planner and urban designer in the public sector. He’s worked on the political end of large-scale urban projects and has...

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