Community meetings are a strange thing: they're not actually representative democracy in any way and they're not even a generally reflective sample of community priorities. They're just a sample of the existing local extremists willing to donate their time for the cause. So why do they hold such primacy in San Francisco's political process? In the story of the SF laundromat attempting to become housing, at a community meeting "one particularly motivated activist said she wished [the property owner's] daughter was killed in a terrorist attack."
In a world where whoever screams loudest wins, it's crucial to get your story straight and launched cleanly.